Amplify Your Blog Posts
In this post, we will review several techniques to amplify your blog posts.
Until now, have you ever wondered how to write blog posts in a way that grabs – and keeps – the attention of your clients? For instance, maybe you are a chef and you want to share recipes with the world. Whatever your passion may be, there are a few easy tweaks that you can make to your post-writing process and increase that SEO ranking.
Amplify Your Blog with Awesome Words
Surprisingly, by switching up some of the words that you use, you can improve your site engine optimization, or SEO. In fact, the Yoast SEO plugin automatically analyzes your post text and lets you know whether your post is ready to go or if it’s in need of a few updates.
Expert marketer, Drayton Bird, suggests that you should spend 80% of your time writing your headline and only 20% on actually writing content (Patel, 2020).
Similarly, David Ogilvy has said, “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.”
Adding tags to your post will make it easier for people performing organic searches to find your site. Be cautious, though, not to include too many or unrelated tags, as you could increase the wrong kind of traffic.
Using transition words makes your blog post easier to read. In addition, it increases the likelihood that users will spend more time reading your post with shorter sentences.
Other Ways to Improve Your Blog Posts
Maintaining a regular posting schedule keeps customers and clients expecting consistent updates from you or your business. By posting regularly, you increase the likelihood of someone navigating to your site.
Instead of posting what you would like to see on your blog, consider what your customer might enjoy. You may find that contrary to your beliefs, your clients may be looking for something different.
If you are using MonsterInsights, you can quickly and easily see what posts are pages are the most popular on your site. You can also see where your references are coming from, and demographic information of visitors. By analyzing your Google Analytics data, you can adjust your content curation to post more of what they are eager to see.
If any of your blog posts receive comments, be sure to reply to them. That way, questions don’t go unanswered and your account looks more active (especially if you have scheduled posts).
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Yoast SEOIn Conclusion
Ultimately, given these points, you should be able to use emotional headlines, add tags, use transition words, and post regularly with ease. In the long run, you will see an increase in traffic and sessions, which will, in turn, convert into leads.
Resources & Further Reading
180 Emotionally Powerful Words To Use In Headlines. (2021, January 19). Retrieved January 19, 2021, from https://www.writerswrite.co.za/180-emotional-words-to-use-in-headlines/
Guelen, I. (2021, January 18). Yoast SEO: The #1 WordPress SEO plugin. Retrieved January 18, 2021, from https://yoast.com/wordpress/plugins/seo/
Patel, N. (2020, January 23). 7 Guaranteed Ways to Make Your Blog Better. Retrieved January 18, 2021, from https://neilpatel.com/blog/become-better-blogger/
Possel, H. (n.d.). Transition Words. Retrieved January 19, 2021, from https://www.smart-words.org/linking-words/transition-words.html
Warnimont, J. (2020, January 21). 7 Best Headline Analyzer Tools for Better Post Titles in 2020. Retrieved January 18, 2021, from https://themeisle.com/blog/best-headline-analyzer/